
Profit-First Performance Marketing Agency
Profit-First Performance Marketing Agency
We fix your ads and scale
your brand.
Built for profitable
ecommerce growth
We fix your ads and scale
your brand.
Built for profitable
ecommerce growth
From ad creatives to backend funnel optimization, we help ecommerce brands increase conversion rate, lift average order value, and scale paid traffic without killing margins.
From ad creatives to backend funnel optimization, we help ecommerce brands increase conversion rate, lift average order value, and scale paid traffic without killing margins.
Schedule a Call
Schedule a Call
Schedule a Call
Get in Touch
Get in Touch
Get in Touch
Trusted by leaders at
Trusted by leaders at
See the profit. Live.
See the profit. Live.
See the profit. Live.
Real funnels. Real leads. Real numbers tied to your bank account — not a dashboard.
Real funnels. Real leads. Real numbers tied to your bank account — not a dashboard.
TENUE DE ATTIRE
Scaled qualified leads in 90 days
4x Leads

Before:
120 leads/mo
After:
480 leads/mo
COLOUR PLANE
Cut cost-per-lead without cutting volume
58% CPL

Before:
8x CPL
After:
3.4x CPL
ROSE ALL DAY
Achieved target CAC under fixed monthly budget
6.2x ROAS

Before:
1.5x ROAS
After:
6.2x ROAS
PAWSTUDIO
Fine-tuned lead quality over 5 months
2.3x Qualified Leads

Before:
1.5x conversion
After:
2.4x conversion
CLUTCH TIME
Fine-tuned lead quality over 5 months
2.3x Qualified Leads

Before:
1.5x conversion
After:
2.3x conversion
Healthcare
Private Clinic Group
70% CPL ↓
scaled to $20K/month
CPL dropped from Rp 300K to Rp 86K per patient while scaling budget 3x. One of Indonesia's largest private clinic networks.
Real Estate
Property Developer, Jakarta
4x Qualified Leads
from same budget, in 3 months
Funnel rebuilt end-to-end. From 3,000 unqualified leads to 14,000+ sales-ready prospects. Rp 2.8B+ pipeline in 4 months.
Education
Training & Certification Centre
3.5x ROAS
from 1.2x in 6 months
Regional training provider. Rebuilt creative strategy, launched 4 new offer funnels. Rp 430M+ in new annual enrolment revenue.
Professional Services
Multi-Location Services Group
12x Leads
from 3x in 4 months
10+ service locations. Rebuilt acquisition and retargeting flow. 62% increase in booked consultations. 2x budget efficiency.
Clinics
Aesthetic & Wellness Clinic
192% Lead Volume ↑
1.2x → 3.5x in 6 months
3 branches. Rebuilt ad creative and offer structure. Launched 6
new funnels. Rp 430M+ in new annual revenue from paid ads alone.
Energy & B2B
Solar Energy Company
4x Qualified Leads
without inflating CAC
From 3,000 unqualified to 14,000+ qualified leads. Rp 2.8B+ pipeline generated in 4 months. CAC held flat throughout scale.
The P&P System
The P&P System
Stop guessing.
Start profiting.
Stop guessing.
Start profiting.
Stop guessing.
Start profiting.
A system that measures what works, kills what doesn't, and compounds every dollar — so your next month always beats the last.
A system that measures what works, kills what doesn't, and compounds every dollar — so your next month always beats the last.

Profit-First Testing.
Profit-First Testing.
We test audience, hook, offer, and funnel in structured order — validating against your CAC targets before scaling a single dollar.
We test audience, hook, offer, and funnel in structured order — validating against your CAC targets before scaling a single dollar.

Disciplined Scaling.
Disciplined Scaling.
We scale winners using 4 proven playbooks — horizontal, vertical, funnel, and creative — without burning audience or breaking CAC.
We scale winners using 4 proven playbooks — horizontal, vertical, funnel, and creative — without burning audience or breaking CAC.

Compounding Profit.
Compounding Profit.
Every test, every insight, every win — documented in your profit playbook. Knowledge that compounds month over month, forever yours.
Every test, every insight, every win — documented in your profit playbook. Knowledge that compounds month over month, forever yours.
Schedule a Call
Schedule a Call
Schedule a Call
The Difference Shows in Your Profit.
The Difference Shows in Your Profit.
The Difference Shows in Your Profit.
Same ad spend. Completely different outcomes.
Same ad spend. Completely different outcomes.
Who runs your account
Who runs your account
Who runs your account
What they optimize
What they optimize
What they optimize
Testing approach
Testing approach
Testing approach
Scope of work
Scope of work
Scope of work
Strategic role
Strategic role
Strategic role
Creative output
Creative output
Creative output

Senior operators with deep experience across growth, paid media, creative & data
Senior operators with deep experience across growth, paid media, creative & data
Senior operators with deep experience across growth, paid media, creative & data
Profit metrics — CAC, LTV, MER, and real revenue growth
Profit metrics — CAC, LTV, MER, and real revenue growth
Profit metrics — CAC, LTV, MER, and real revenue growth
Structured experimentation with validated frameworks before scaling
Structured experimentation with validated frameworks before scaling
Structured experimentation with validated frameworks before scaling
Full funnel control — ads, landing pages, checkout, retention
Full funnel control — ads, landing pages, checkout, retention
Full funnel control — ads, landing pages, checkout, retention
Strategic partner driving your growth roadmap
Strategic partner driving your growth roadmap
Strategic partner driving your growth roadmap
High-volume, in-house creative testing every single month
High-volume, in-house creative testing every single month
High-volume, in-house creative testing every single month
Typical Agency
Typical Agency
Typical Agency
Junior media buyer juggling multiple clients
Junior media buyer juggling multiple clients
Junior media buyer juggling multiple clients
Vanity metrics (CPM, CTR, CPC)
Vanity metrics (CPM, CTR, CPC)
Vanity metrics (CPM, CTR, CPC)
Random testing — “let’s try and see”
Random testing — “let’s try and see”
Random testing — “let’s try and see”
Ads only
Ads only
Ads only
Order taker
Order taker
Order taker
Slow, outsourced, inconsistent
Slow, outsourced, inconsistent
Slow, outsourced, inconsistent
Schedule a Call
Schedule a Call
Who We Help & What We Run for You
Who We Help & What We Run for You
We Work Best With
These Businesses.
We Work Best With
These Businesses.
We Work Best With
These Businesses.
We Work Best With Business In
We Work Best With Business In
E-Commerce Brands
E-Commerce Brands
Real Estate & Property
Real Estate & Property
Education & Training
Education & Training
Clinics & Healthcare
Clinics & Healthcare
Multi-Market & Expansions
Multi-Market & Expansions
Professional Services
Professional Services
We’ll Help You Run
We’ll Help You Run
Profit-First Lead Strategy
Profit-First Lead Strategy
Full-Funnel Paid Media
Full-Funnel Paid Media
Funnel Optimization
Funnel Optimization
Marketing & Profit Analysis
Marketing & Profit Analysis
Attribution & Measurement
Attribution & Measurement
Attribution & Measurement
Attribution & Measurement
Built From Experience,
Designed for Profit.
Built From Experience,
Designed for Profit.
Built From Experience,
Designed for Profit.
Our Track Record
Our Track Record
30+
30+
30+
Markets Scaled Globally
Markets Scaled Globally
Markets Scaled Globally
$20M
$20M
$20M
Ad Spend Managed
Ad Spend Managed
Ad Spend Managed
10+
10+
10+
Years of Experience
Years of Experience
Years of Experience
Services
Services
What We
Run for You.
What We
Run for You.
What We
Run for You.
Full-funnel performance + CRO built to increase qualified leads, reduce CAC, and improve payback.
Full-funnel performance + CRO built to increase qualified leads, reduce CAC, and improve payback.
01
Profit-First Lead Generation
Profit-First Lead Generation
Lead engine built around your unit economics. Every source tracked against cost-to-close and payback period — not vanity volume.
Lead engine built around your unit economics. Every source tracked against cost-to-close and payback period — not vanity volume.
Lead engine built around your unit economics. Every source tracked against cost-to-close and payback period — not vanity volume.
Lead Strategy
Lead Strategy
Qualification
Qualification
Attribution
Attribution
02
Full-Funnel Paid Media
Full-Funnel Paid Media
Campaign management across Meta and Google engineered to compound. Creative, targeting, and bidding — all aligned to profit, not platform metrics.
Campaign management across Meta and Google engineered to compound. Creative, targeting, and bidding — all aligned to profit, not platform metrics.
Campaign management across Meta and Google engineered to compound. Creative, targeting, and bidding — all aligned to profit, not platform metrics.
Meta Ads
Meta Ads
Google Ads
Google Ads
Creative
Creative
03
CRO & Funnel Optimization
CRO & Funnel Optimization
Fix the leaks before scaling spend. Landing pages, forms, and follow-up flows optimised against real conversion data.
Fix the leaks before scaling spend. Landing pages, forms, and follow-up flows optimised against real conversion data.
Fix the leaks before scaling spend. Landing pages, forms, and follow-up flows optimised against real conversion data.
Landing Pages
Landing Pages
A/B Testing
A/B Testing
Flow Optimisation
Flow Optimisation
What actually drives the results.
What actually drives the results.
What actually drives the results.
Not guesswork. Not hacks.
A system built to scale profit.
Not guesswork. Not hacks.
A system built to scale profit.
Not guesswork. Not hacks.
A system built to scale profit.
📊 Competitor Intelligence
📊 Competitor Intelligence
📊 Competitor Intelligence
We break down your market to uncover positioning gaps, creative angles, and untapped opportunities.
We break down your market to uncover positioning gaps, creative angles, and untapped opportunities.
🔗 Customer Journey Mapping
🔗 Customer Journey Mapping
🔗 Customer Journey Mapping
Every touchpoint mapped — from first impression to repeat purchase — so nothing leaks.
Every touchpoint mapped — from first impression to repeat purchase — so nothing leaks.
🧪 Structured Testing System
🧪 Structured Testing System
🧪 Structured Testing System
Clear testing roadmap by funnel stage — knowing exactly what to test, when, and why.
Clear testing roadmap by funnel stage — knowing exactly what to test, when, and why.
🔄 Retention & LTV Analysis
🔄 Retention & LTV Analysis
🔄 Retention & LTV Analysis
We optimize beyond the first purchase — focusing on lifetime value, not short-term wins.
We optimize beyond the first purchase — focusing on lifetime value, not short-term wins.
🗓️ Operating Cadence
🗓️ Operating Cadence
🗓️ Operating Cadence
A disciplined rhythm of execution, analysis, and iteration — separating signal from noise.
A disciplined rhythm of execution, analysis, and iteration — separating signal from noise.
🧠 Knowledge Engine
🧠 Knowledge Engine
🧠 Knowledge Engine
Every test becomes an asset — documented, refined, and used to scale faster over time.
Every test becomes an asset — documented, refined, and used to scale faster over time.
💡 Creative Strategy
💡 Creative Strategy
💡 Creative Strategy
Data-backed creative direction built from proven winners — not trends or opinions.
Data-backed creative direction built from proven winners — not trends or opinions.
👥 Audience Segmentation
👥 Audience Segmentation
👥 Audience Segmentation
We identify and prioritize your highest-value segments for precise, scalable targeting.
We identify and prioritize your highest-value segments for precise, scalable targeting.
⚡ High-Velocity Creative Testing
⚡ High-Velocity Creative Testing
⚡ High-Velocity Creative Testing
30–40+ creatives tested every month — systematically improving performance.
30–40+ creatives tested every month — systematically improving performance.
This is just the surface.
We build systems that scale — because we’ve done it, repeatedly.
This is just the surface.
We build systems that scale — because we’ve done it, repeatedly.
This is just the surface.
We build systems that scale — because we’ve done it, repeatedly.
Schedule a Call
Schedule a Call
Schedule a Call
ABOUT US
ABOUT US
The People Behind the Results
The People Behind the Results
The People Behind the Results
Pixel & Profits is led by Faisal Tirtonady, Aditya Aisar & Aqilla Jundiy, who built the studio to bring business clarity and creative discipline to performance marketing.
Pixel & Profits is led by Faisal Tirtonady, Aditya Aisar & Aqilla Jundiy, who built the studio to bring business clarity and creative discipline to performance marketing.
Pixel & Profits is led by Faisal Tirtonady, Aditya Aisar & Aqilla Jundiy, who built the studio to bring business clarity and creative discipline to performance marketing.


Faisal Tirtonady
Faisal Tirtonady


Aqilla Jundiy
Aqilla Jundiy


Aditya Aisar
Aditya Aisar
"We kept one rule: if it doesn't hit your bank account, it doesn't matter."
"We kept one rule: if it doesn't hit your bank account, it doesn't matter."
"We kept one rule: if it doesn't hit your bank account, it doesn't matter."
Our approach is simple: measure, prune, re-invest and it's always profit-first.
Our approach is simple: measure, prune, re-invest and it's always profit-first.
Our approach is simple: measure, prune, re-invest and it's always profit-first.
Schedule a Call
Schedule a Call
Schedule a Call
Get in Touch
Get in Touch
Get in Touch
Schedule a Call.
Let's engineer your profit.
Schedule a Call.
Let's engineer your profit.
Schedule a Call.
Let's engineer your profit.
Full-funnel performance + CRO built to increase qualified leads, reduce CAC, and improve payback.
Full-funnel performance + CRO built to increase qualified leads, reduce CAC, and improve payback.
Full-funnel performance + CRO built to increase qualified leads, reduce CAC, and improve payback.
Schedule a call today.
Let's engineer your profit.

